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MindSight® is a unique technology built to uncover the emotions that matter: motivational emotions. Motivations fuel the choices we make, the actions we take and just about everything else.

MindSight® accesses the emotional brain, allowing us to avoid the “can’t say/won’t say” phenomena.



MindSight® Direct Addresses the
Toughest Marketing Challenges

Isobar is a global, full-service, digital agency with expertise in large-scale digital transformations and product and service design capabilities.

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